Certified Nutrition Coach!

Our Two-Brain Nutrition Coaching program is officially a certification. That means less liability for gym owners and their coaches. More importantly, it means we can hang our hat on a…

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What’s In Your War Chest?

By Craig Hysell Each craft has its tools and each craftsman has his or her “toolbox”. Years ago I asked a friend of mine who owns an extremely successful action…

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Why Habits > Intensity

Four of a kind beats a pair of aces. When a client is consistent with nutrition, sleep, self-management and exercise, they'll get better results than the most hardcore exerciser. Abs…

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What Do Coaches REALLY Need?

In Part One of this series, I asked, "What do coaches REALLY need to be successful in the fitness industry?" Of course, the largest thing a coach needs is a business…

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