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Read more about the article Programming for Sleep, Eat, Move, Manage

Programming for Sleep, Eat, Move, Manage

There's a lot more to fitness than your WOD. Your clients need more. They need: Movement and exercise coaching (of course) Nutrition coaching Help with their sleep and recovery Help…

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Read more about the article Why Aren’t We Debating More?

Why Aren’t We Debating More?

How's your programming? Does it work? When is the last time you were asked this question? I first heard the word "CrossFit" in the Supertraining Group. Mel Siff ran the…

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Read more about the article Coaching Kaizen

Coaching Kaizen

Sweating and grinding up a steep climb last weekend, I was reminded of a client and her own climb up the same hill years ago.   She started at Catalyst…

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Read more about the article Outside In: Adding Tech To Your Programming

Outside In: Adding Tech To Your Programming

Your clients love novelty. They love new exercises. They love gadgets and apps. They're drawn to them, and then sucked in. As I wrote yesterday, you can try to compete…

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Benefits-based and Features-based Programming

This is an excerpt from Two-Brain Business 2.0.  I was once at a seminar for coaches where one attendee bragged up his box, his coaching and his programming: "I have everything,"…

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